Naomi Simson started her entrepreneurial journey with RedBalloon in 2001 from her front room with just $25,000 and a second-hand computer – it is now considered one of Australia’s online business success stories.
RedBalloon is an online “experience” gift retailer which has sold more than 3 million experiences and featured on BRW magazine’s Great Places to Work list five years in a row.
From its humble, home-based beginnings a decade ago, RedBalloon is considered a brand success story – with it’s mantra Give, Share Live, it supports more than 3000 activity partners throughout Australia and New Zealand
Before founding RedBalloon, Naomi worked for big businesses including IBM, Apple, KPMG and Ansett Airlines – all of which influenced her views on workplaces.
Naomi is a speaker, author, blogger, entrepreneur and LinkedIn Influencer with 1.5 million followers, with whom she shares her insights, experience and observations about business, innovation and success.
Naomi is passionate about great workplaces and her entrepreneurial energy is focused on redii.com, a leadership tool that drives the alignment of teams through recognition and reward. Along with her investments from Season 1 & Season 2 of Shark Tank, Naomi is a keen investor and supporter of the start up community.
In 2015, Naomi released the best seller Live What You Love, and May 2016, saw her newest release Ready To Soar hit the book stores.